Blog Posts For Businesses
Four free Google tools to aid your business marketing
Since its inception in 1998 as a search engine, Google faces stiff competition from social platforms for search, but it's still most famous for its original purpose. In this blog post I’m introducing four essential and free Google tools which are useful for marketing your business online. Once set up, some of them run in […]
Spring clean your business social media accounts
Despite the title of 'spring clean', a digital declutter or tidy up of your social media accounts can be done at any point in the year! This blog post shares 4 tips to ‘spring clean’ your social media accounts. I'd recommend doing these tasks at least once every six months at a minimum. Say cheese […]
Why you should consider outsourcing for your business
When we moved to Caithness in 2017, (into a 120-year-old manse with huge bay windows) we had limited opportunities to travel up from Inverness for accessing the house to measure up. I spent far too long researching and deliberating on colours, styles, and patterns for curtains in a number of rooms. It all felt so […]
Treat yourself: Christmas gift ideas for small business owners
At this time of year, we're all gearing up for buying Christmas gifts for family, friends, school teachers, and even maybe the family pet! But as a business owner, have you ever thought about treating yourself or a business owner bestie? In my guide for small business owners, I'll run through some gift ideas that […]
Why coworking can be good for your business
For many small business owners, our homes are not only places where we relax and raise families, they are also where we run our businesses from. It can be a lonely place if you spend a lot of time in your home without spending time with other people. It can be overwhelming or stressful if […]
My Journey From Blogger To Business Owner Over The Past Decade
My decision to start a business last year was a long time in the making. I can trace this right over the last decade, from when I started a blog way back in 2011! Rewinding back to my childhood and teenage years, I've always been a writer at heart. I frequently had notebooks in which I […]
3 reasons why I value sending emails over social media
I've now had my toe in the world of email marketing for just over 6 months now, and I can honestly say that dropping into inboxes each month has been one of my favourite things to do when working "on" my own business. In this blog post, I explain what email marketing is, three personal […]
4 underused features of Instagram that you can use for your business
In this month's post for businesses, I'm outlining 4 native features of Instagram which you could use to boost the reach or engagement for your business and in my opinion are underused features. These are features that are readily available on the platform for all users and can increase reach and visibility, as well as […]
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