Why coworking can be good for your business

For many small business owners, our homes are not only places where we relax and raise families, they are also where we run our businesses from. It can be a lonely place if you spend a lot of time in your home without spending time with other people. It can be overwhelming or stressful if […]
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My Journey From Blogger To Business Owner Over The Past Decade

My decision to start a business last year was a long time in the making. I can trace this right over the last decade, from when I started a blog way back in 2011! Rewinding back to my childhood and teenage years, I’ve always been a writer at heart. I frequently had notebooks in which I […]

3 reasons why I value sending emails over social media

I’ve now had my toe in the world of email marketing for just over 6 months now, and I can honestly say that dropping into inboxes each month has been one of my favourite things to do when working “on” my own business. In this blog post, I explain what email marketing is, three personal […]

4 underused features of Instagram that you can use for your business

In this month’s post for businesses, I’m outlining 4 native features of Instagram which you could use to boost the reach or engagement for your business and in my opinion are underused features. These are features that are readily available on the platform for all users and can increase reach and visibility, as well as […]

The three best things I’ve done to develop my business

I started my business in 2020, along with thousands of others who took the leap into working for themselves. In a year of lockdown and restrictions, today I’m reflecting on three things I’ve done so far to develop my business. Listening to and learning from others I’ve been devouring so many resources, to learn from […]

Building a Business website | The woes, worries and wins!

When I’m talking to fellow business owners, building and maintaining a business website seems to be the most universally daunting task. When I recently published a post on Instagram and Facebook with my own thoughts on the importance of websites, I was inundated with comments and messages. The woes included a lack of time or […]

What I’ve learned from local businesses in Caithness

As I set out on my own business journey (see here for how I’m now working with local businesses in Caithness to strengthen their online promotion), I’m really keen to learn from other local businesses. In today’s feature, I’ve gathered the thoughts of four businesswomen on how the region of Caithness shapes their offering, along […]

Why I’ve launched A Highland Blend to work with Caithness businesses

In 2017 I flitted north from Inverness to Wick in Caithness, and in 2018 I rebranded my blog to A Highland Blend. Since living in Caithness, I’ve got to know the locals and their businesses, got involved with the local community, and started to explore this stunning region, which sits right on the NC500. I’ve […]

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